2011 Award Winners

Public Relations Programs

Special Events & Observances, Budget less than $10,000
Award of Excellence:Washoe County School District for “Countdown to Graduation”

Special Events & Observances, Budget more than $25,000
Award of Excellence:Weidinger Public Relations for “Golf the High Sierra Media Tour”

Ongoing Programs with a Budget more than $25,000
Silver Spike: The Glenn Group for “The Summit Public Relations Program”
Award of Excellence:Weidinger Public Relations for “American Century Championship – Tahoe Celebrity Golf”

Community Relations
Award of Excellence:University of Nevada, Reno for “National Merit Scholars: Signing the state’s best and brightest academic athletes”

Marketing Communications
Award of Excellence:R&R Partners for “Terry Lee Wells Nevada Discovery Museum-Believe in Up”

Overall Campaign, Budget more than $25,000
Award of Excellence:Weidinger Public Relations for “Amgen Tour of California”

 

Tools & Tactics

Publications – Annual Reports
Award of Excellence:Nevada National Guard for “Nevada National Guard Biennial Report”

Publications-Magazine
Award of Excellence:Nevada National Guard for “ Nevada National Guard Battle Born Magazine”

Internet-based Communications
Silver Spike:Washoe County School District for “WCSD Facebook Snow Day Snowman Contest”
Award of Excellence:City of Sparks for “It’s Happening Here” website

Media Relations
Silver Spike:Abbi Public Relations, Inc. for “Diggerslist.com Media Relations”
Award of Excellence:The Glenn Group for “50/50 Tribute Ride”

Judge’s Choice Award: This award was determined by the judging chapter from all eligible entries in both the “Programs” division and the “Tools and Tactics” division.
The Glenn Group for “The Summit Public Relations Program”
Washoe County School District for “WCSD Facebook Snow Day Snowman Contest”

Student’s Choice Award: This award was determined by public relations students at the University of Nevada, Reno
RKPR Inc. for Ascent Douglas “Tweet for Chips”

Individual Awards

Mark Twain Community Service Award: Sheriff Kenneth Furlong

Gold Spike Award: Adam Mayberry

Mark Curtis Sr. Professional of the Year: Bob Conrad, APR

Outstanding New Practitioner: Meghan Wagonseller